About Tool Guy PR
Tool Guy PR was established in 2002 to help emerging software companies stand out in a crowd. Our approach is unique. We eliminate PR excess, such as lengthy activity reports and briefing books, instead using your limited PR resources on activities that produce results.
Our goal is to generate credibility tools, including news articles and feature stories, that your sales and marketing teams can use to facilitate new-business opportunities. We do this by thoroughly understanding your business and your market; developing cohesive, hard-hitting messages; and delivering these messages strategically and artfully to key audiences. Tool Guy PR founder Kevin Wolf has been executing successful public relations campaigns for clients since Cal Ripken broke the consecutive-games record (1995). For more information, check out the Tool Guy PR Blog.
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